Joburg Market

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Wholesale · Johannesburg, South Africa · also called Johannesburg Fresh Produce Market, City Deep market, Joburg Fresh Produce Market

South Africa's central fresh-produce trading floor, at City Deep. Growers consign to market agents who sell on the floor from early morning; the prices struck here are the reference the rest of the country's markets trade against.

Map showing where Joburg Market is in Johannesburg
Open in a map app for directions → · Map data © OpenStreetMap contributors

What trades at Joburg Market

Crop Sold by Supply peaks
Irish potato 10 kg pocket May to August
Tomato 6 kg box October to January
Onion 10 kg pocket October to December
Cabbage head May to July
Carrot 10 kg bag May to July
Pumpkin / butternut (winter squash) crate March to May
Banana & plantain 18 kg carton —
Sweet orange 15 kg carton May to August
Avocado 4 kg carton March to May

Selling by the bucket or the bag? The farming glossary turns those measures into kilograms — what a 20 litre bucket of each crop really weighs, level and heaped. Open the glossary →

Selling here

Trading days
Every day
Currency
ZAR

Trading starts at 05:00.

Trade is in rand, settled by the market agent rather than hand to hand: you consign your produce, the agent sells it on the floor and pays out after commission and market fees. Register with an agent before your first delivery.

Growers sell in bulk to traders who break the load down and resell. The best price for a full load, and the longest trip.

At City Deep, a few kilometres south-east of the Johannesburg CBD, on the M2 corridor.

Places that could sell into Joburg Market

Joburg Market prices, and what to grow for it

Prices here move hour to hour, so they belong in the app rather than on a web page — a printed number would be wrong before you read it, and a live one from the traders standing in this market will not be.

Market prices are coming to the Divisi app — reported by the farmers and traders who are actually on the floor. Divisi also plans the season on your own field: what to plant, when to plant it, and what to do each week. Free for farmers, works offline.

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Frequently asked questions

What is sold at Joburg Market?

Joburg Market trades irish potato, tomato, onion, cabbage, carrot, pumpkin / butternut (winter squash), banana & plantain, sweet orange, avocado. South Africa's central fresh-produce trading floor, at City Deep. Growers consign to market agents who sell on the floor from early morning; the prices struck here are the reference the rest of the country's markets trade against.

When is irish potato cheapest at Joburg Market?

Supply of irish potato into Joburg Market peaks May to August, and that is when prices are usually at their lowest. Selling just before the peak, rather than in the middle of it, is where the money is.

What currency is used at Joburg Market?

ZAR. Trade is in rand, settled by the market agent rather than hand to hand: you consign your produce, the agent sells it on the floor and pays out after commission and market fees. Register with an agent before your first delivery.

What time does Joburg Market open?

Every day. Trading starts at 05:00.

What are today's prices at Joburg Market?

Divisi does not publish daily prices for Joburg Market — they move hour to hour, and a number printed on a web page would be wrong before you read it. Market prices are coming to the Divisi app, reported by the farmers and traders who are actually there. Install it and you will have them the day they land.

Before you take a load

The guides for what you are selling, the words traded here, and the farmers who were on this floor last week.